Distribution centre’ is a term you’ll hear a lot in logistics. You’ll also hear the terms ‘fulfilment centre’ and ‘warehouse’ a lot, and it’s easy to get them all confused.

Below we look in depth at what distribution centres are, how they work and the differences between these facilities and warehouses. We discuss key processes in them, the benefits of automated distribution centres and some of the challenges distribution centres face today.

We also look at forklift usage in distribution centres and warehouses, and whether forklifts are still necessary today. Finally, we’ll explain how our own distribution centre solutions support automated distribution centres and reduce forklift usage in them.

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what is a distribution centre, and how does it work?

A distribution centre is a building, space or construction designed to ship and receive different types of goods. Although one of the purposes of a distribution centre is to store the goods between processes, the main purpose of a distribution centre is to streamline and optimise the process in the last mile.

Ultimately, distribution centres are an intermediary in the supply chain and receive and store goods before they go out to wholesalers, retailers, factories or other warehouses.

They’re like warehouses because, as well as storing and receiving goods, they check, verify and retrieve them, but a distribution centre itself is more concerned with processing and fulfilling orders than storing goods. To shorten transport times and lower costs, you’ll normally find distribution centres on the outskirts of cities and major industrial areas and in logistics parks.

Logistic company employees in a warehouse planning process improvements to increase operational efficiency and reduce costs

How Distribution Centres Work

There’s no fixed way that distribution centres work. It depends on the nature of their industry. Some distribution centres will ship items to stores only. Others will only focus on direct-to-consumer (D2C) purchases. Some will do both.

Normally, suppliers and manufacturers ship goods to the appropriate distribution centres, who receive the goods and then store them away in the necessary locations. When a customer makes an order, distribution centre employees spring into action and pick the item(s) from stock, pack them and ship them.

Alternatively, the distribution centre may bypass the need for storing items by implementing cross docking, which entails moving fast-moving inbound stock to a separate outbound dock to speed up delivery.

Smaller companies may prefer to outsource their distribution networks to a specialist logistics company, whereas large companies may have their own distribution networks. These networks will be designed to transport goods from manufacturers or wholesalers to consumers or retailers. The companies will run these networks themselves.

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what is the difference between a warehouse and a distribution centre?

Warehouses and distribution centres may seem the same, but they’re not.

Distribution centres function as a link between suppliers and either customers or parts of the supply chain, such as wholesalers or other distribution centres.

Warehouses don’t serve external customers, generally, and businesses tend to use them internally. The greater functionality of distribution centres means you’re likely to see more advanced equipment in them.

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Storage Management

Warehouses often conjure up the image of large buildings full of inventory. Some businesses will own a warehouse or lease one to store inventory. They might even use a co-warehousing space for more than one business and only use the space they need for storage.

Distribution centres are more agile by far. Often, 3PLs operate them. Although distribution centres store inventory, they don’t do so for long. Their purpose is to streamline fulfilment and ship orders efficiently to customers.

Customer-centric processes

Warehouses provide space. They don’t offer any value-added services for customers, who just pay for the space you need.

Distribution centres go beyond that. They help businesses optimise their supply chain. They provide inbound and outbound logistics services and expertise, whether that’s receiving inventory or shipping orders directly to customers.

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Shipping Workflows

Usually, warehouses don’t provide shipping options to customers. To get inventory out of a warehouse, you’re likely to have to organise the freight yourself.

This is unlike distribution centres, who work with major shipping couriers that collect orders every day, which allows orders to be shipped as soon as possible. Tech-enabled 3PLs integrate with eCommerce platforms to send orders to the nearest distribution centre automatically.

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distribution centre key processes

Receiving and storing inventory

Distribution centres receive goods from suppliers, manufacturers or warehouses. The trucks arrive and personnel unload them at the loading dock. Workers can speed the process up by using pallet jacks and forklifts. They must also check the quality of the goods and whether the delivery matches the order.

Storing inventory is next. Depending on the goods’ size and quantity, the distribution centre can store them on a pallet, shelf or in a (storage) bin. How the centre stores them comes down it to its stock management strategy e.g. first in first out (FIFO). Some use conveyors to move inventory from reception to storage areas. If a distribution centre turns inventory over fast, it may implement a cross-docking system.

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Picking and Packing

In most cases, distribution centres use a warehouse management system (WMS) to assign orders in the same area of the storage facility, which reduces the number of steps pickers must take to pick the orders. This speeds up picking, improves order accuracy and boosts workflow efficiency.

Depending on the size of the distribution centre, the same workers may pick and pack the goods, or the centre will have dedicated picking, packing and shipping teams. The WMS might also determine a specific order strategy, such as batch picking, zone picking or wave picking.

The process generates a picking list which contains the item(s) ordered, quantity and their location in the distribution centre. Each unit collected is scanned from the inventory container or storage space to update the inventory in real time.

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Restocking

Replenishing inventory is important. You should always have enough stock in, ready to pick and repack when an order comes in. If you’re using more than one warehouse and fail to restock items at one of these locations, you may have to split the shipment, which means an order with several items that get fulfilled and shipped separately.

3PLs that operate distribution centres help businesses avoid the problem of understocking or overstocking their warehouses. They implement inventory management software and inventory automation tools to provide the business with real-time insight and visibility into stock levels.

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Returns management

A smooth returns management process can increase customer satisfaction and lower your logistics costs. When you leverage a warehouse, you implement your own system and process, and your staff put the items back on the shelves for you.

A distribution centre can team up with a logistics partner that handles the returns on behalf of the business. If the distribution centre processes returned goods in-house, they must communicate with the customer returning them and, once the centre receives the item, restock it or refurbish it if appropriate.

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Shipping and Transportation Management

When the goods are packed, they’re ready for shipping, and the unit load will go to the loading dock. Loads are transported there by automatic sorters, autonomous forklifts or manually operated ones.

As automation becomes more common in logistics, it’s normal to see automated loading docks that quicken forklift loading and shipment.


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Automated Loading Systems Typical Business Case Examples 01

return on investment

typical business case example

In the scenario that a business produces and ships a high number of pallets each day, we’ve put together an automated loading system typical business case example to help explain the benefits and how an ROI can be achieved with the investment of an automated loading system.

If a business is running a shuttle run from a factory to a warehouse and back again, they’ll benefit from an automated loading system with fewer people, trucks and forklifts.


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forklift usage in distribution centres

Being part of the logistics industry, forklift usage is common in distribution centres and in warehouses. There, you’ll see employees using them for a variety of tasks:

  • selecting and organising items for delivery;
  • placing and stacking pallets;
  • moving stock;
  • loading and unloading shipments.

In warehousing operations, you’ll also see forklift usage for some of these purposes. Some use forklifts so that it’s possible to operate at height, and others so they can operate at lower levels.

Not all forklifts are the same. Side loader forklifts, for instance, are specially designed to load pipes or other long or large loads. These forklifts’ lifting systems allow the operators to transport goods stably and move down aisles without having to make the aisles wider.

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the hidden cost of forklift usage in distribution centres

Forklift usage might seem like an efficient, cost-effective way to support distribution centre operations, but there are several costs to think about. Not all of them are obvious. There are:

  • fuel and energy costs;
  • forklift usage hours and maintenance;
  • downtime and lost productivity if a forklift gets damaged or becomes unable to operate and needs repairs;
  • the cost of training drivers;
  • insurance costs, including an increase in insurance costs if there’s an accident involving a forklift truck;
  • the costs of damage to equipment (and possibly to the goods themselves);
  • compensation claims if an employee suffers an accident involving a forklift
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forklifts in modern distribution centres: are they still necessary?

Forklift usage in modern distribution centres and warehouses is common. The tasks they perform, such as goods and materials movement, loading and unloading, pallet stacking and more will always be necessary.

As you’ll see when we discuss our loading systems further on though, it’s possible to eliminate forklifts from some of these processes.

the disadvantages of forklift usage

Traditionally, warehouse and distribution centres have long relied on forklift usage to complete some tasks, but, as well as the need for regular maintenance, forklift usage itself has other disadvantages:

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Health and Safety Risks

Forklifts can damage infrastructure, equipment and products, and forklift accidents can injury workers or even kill them. Pedestrian impacts, rollovers and falling loads are typical accidents involving forklifts. Operators must receive special training and, as must anyone working around forklifts, take special care.

Congestion

Forklifts are large pieces of steel machinery and congest the distribution centre. They have limited manoeuvrability, which makes them less suitable for tight or crowded spaces such as loading docks and transforms them into a real safety hazard.

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Emissions

Forklifts emit harmful fumes that harm the environment and health of the people working around the forklift.

Some centres and warehouses employ electric forklifts, which use lead-acid batteries or lithium-ion ones, and although emissions are much lower and the vehicles are less noisy, these batteries are hazardous. Users must be careful when using them.

Thought Leadership Shortage Of Space Lack Of Labour 2025 Article Thumbnail (1)

warehouse and distribution centre challenges today

Our Chief Revenue Officer, Wouter Satijn, discusses upcoming logistics challenges for businesses, and how they can overcome them.

Two constraints are particularly persistent: a shortage of labour and a lack of warehouse space.

The good news is many solutions and strategies now exist to optimise processes and assets. But with more choice comes more complexity. The difficulty is knowing which direction is right to meet the future needs of the business and ensure long-term returns.


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The Top 3 Loading Dock Safety Tips 02

solutions to overcrowded distribution centres

Optimisation of space

Efficient space management is critical in logistics. Modern distribution centres have higher ceilings and offer space to optimise. One option is to replace some of the virtual racking and add more levels of pallet racking. Another is to place more racking along the walls, if it doesn’t stop forklifts from turning, or over doorways to create more capacity.

Layout is also important. Congestion and overcrowding cost a lot of time. Operators should organise the layout to improve workflow and reduce congestion. Slotting certain types of items together can cause picking congestions, for instance, which slows down turnaround times and picker productivity.

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Advanced inventory management systems

It’s becoming ever more challenging for warehouses and distribution centres to keep track of inventory. Excessive stocking and inaccurate forecasting cause space issues. Automated tracking and monitoring systems improve speed and accuracy, and demand forecasting software helps businesses to predict demand and adjust their inventory levels in line with it.

Just-in-time inventory systems

Just-in-time (JIT) inventory systems are an excellent way to control stock levels. They reduce costs and wastage and are particularly beneficial for smaller businesses because the businesses can spend less on inventory.

This style of system isn’t without its disadvantages, however. JIT places operators at the mercy of the supply chain, which must function like clockwork. Errors and delays anywhere in the supply chain can affect any warehouse or distribution centre implementing a JIT system.


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Investing in Automated Trailer Loading Systems

Investing in ATLSs reduces forklift usage and, by doing so, lowers congestion and health and safety risks. They do the heavy lifting, sparing workers the risks of overturning and other risks that come with forklift usage.

Implementing an automated loading system removes the need for forklifts, and helps reduce your environmental impact, such as:

  • Reducing truck driver waiting hours by up to 88%
  • Eliminating forklift driving hours
  • Eliminating forklift driving Kilometres

  • Less forklifts = less fuel consumption
  • Decongested traffic = less fuel emissions
  • Eliminated product, pallet & trailer damage = less waste


    Impact of eliminating forklifts by implementing an automated loading system

benefits of automated loading solutions

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100% end-of-line automation

Less labour required

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Reduction of All Operating Costs

Including, People, Trailers, and Forklifts (FLTs)

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Health and Safety

Reduced accident rate during high-volume loading and unloading.

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Reduction in CO2

No forklifts required and reduction in trailer fleet.

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the benefits of warehouse automation

Warehouses that don’t implement automated technology will get left behind, if they haven’t already. Warehouse automation brings several core benefits, which we discuss in greater depth in our dedicated article. These are:

  • lower labour costs;
  • fewer labour restraints;
  • increased efficiency and productivity;
  • higher levels of safety.

These aren’t the only benefits, however. Other benefits, which we discuss in an additional article, include:

  • greater customer satisfaction;
  • better space optimisation;
  • fewer errors.

Even then, the benefits don’t end there.


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Improved Dock Safety and Effiency

Loading docks aren’t the most spacious places to operate in. Businesses must minimise the number of people who work in them, and the amount of equipment stored in them and around them.

Automating tasks reduces congestion and the number of people working in the area. It also minimises errors.

less means more...

Joloda Icon Less Fuel Usage

LESS FLTS AND TRUCKS/TRAILERS

Less fuel consumption

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DECONGEST TRAFFIC

Less fuel consumption

Joloda Icon Product Damage

ELIMINATE PRODUCT DAMAGE

Less product waste

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how automated trailer loading systems reduce forklift dependance

Loading docks are hazardous areas because of all the heavy machinery and the large amounts of goods moving around. Our automated trailer loading systems reduce the dependence on forklift usage.

Forklifts don’t have to enter the trailer, container or cargo space. Instead, they place the goods onto the system, and the system then transfers to or from the trailer or container at the push of a button. Using the systems cuts the number of hours spent driving forklifts and the amount of distance forklifts must cover in loading and unloading.

This isn’t the only way the systems mean less usage of forklifts. Our automated trailer loading systems combine with conveyor systems by forming an extension of the conveyor, so you can load straight from the conveyor and into the truck or container, or from it.


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why choose us?

60 Years' Experience

CELEBRATING OVER 60 YEARS' EXPERIENCE

Multiple Industries

EXPERTS ACROSS MULTIPLE INDUSTRIES

Fully Accredited

FULLY ACCREDITED WITH SAFE CONTRACTOR, ISO AND MORE

High Quality Design

HIGH-QUALITY DESIGN, INSTALLATION AND MAINTENANCE

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distribution centre solutions from Joloda Hydraroll

The Moving Floor Conveyor system transfers goods smoothly from your loading dock into your trailer and vice versa. This heavy-duty system is specially designed to handle palletised and non-palletised goods, and you can connect it to existing conveyors or place goods onto it using a forklift or AGV. The system can handle pallets of any size, stillages, paper reels and other non-palletised loads.

Spirits logistics specialists McPherson are one company who have implemented the Moving Floor system to good effect. They needed to improve loading safety and efficiency, which is especially a challenge because they’re transporting flammable liquids and wanted the loads to be secured.


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Slipchain

The Slipchain is a heavy-duty system that has a modular design making it easy to integrate into buildings and trailers. The pneumatic rise-and-fall roller track system allows the system to support loading and unloading of trailers at docks easily. The Slipchain loads palletised goods in just a couple of minutes.

Famous food processing company Heinz use our Slipchains to support their transfer of goods from their production site to their national distribution centre. Although the company already had two Slipchain docks, they needed another to cope with a period of increased demand.

Four Slipchain trailers travel between Heinz’s production site and national distribution centre. The Slipchain can load 30 pallets in two minutes, which has allowed Heinz to boost their productivity.


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Trailerskate

The Trailerskate features four skate tracks built into the trailer floor, and long skates take care of all the loading and unloading automatically. The system can load a trailer with 26 block/industrial pallets or 32 euro pallets in under five minutes. The fast-moving consumer goods (FMCG), food, beverage and packing industries all use the system a lot.

DHL wanted to improve speed and efficiency at their Cannock facility, which supports Persil, PG Tips and other Unilever brands. The distance between the factory and Cannock warehouse is a round trip of 140 miles, and the Cannock site, which has a capacity of 10,000 pallets, needed a quick way to unload trucks.

We fitted 20 trailers with Trailerskate tracks for loading and installed Trailerskates at the Cannock facility to support unloading. The Trailerskate unloads 30 tonnes/26 pallets from the tracked trailers in three minutes 


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our partnership process

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We consult

Integrating and coordinating with stakeholders on site

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We design

In-house adaption and production capabilities

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We implement

We install automated loading solutions at your site

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We support

Servicing packages and emergency call out services

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speak to the experts

Contact us today for a consultation session with one of our automated loading experts

During the consultation, a Joloda Hydraroll Group automated loading expert will speak with you about your business' current logistics operations, plans and goals. 

We have over 60+ years of experience providing cutting-edge technological solutions to the logistics industry and have helped countless companies around the world lighten their load.  


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